LEADERSHIP • TRANSFORMATION • GROWTH • INNOVATION

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MEET ERIC LARSEN

CEO | Advisor | Author | Speaker

Guiding leaders through transformation, growth, and disruption.

Former Apple, Gateway, and WPP/Wunderman executive helping organizations navigate growth, organizational transformation, customer experience, and emerging technologies.

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ENTERPRISE LEADERSHIP EXPERIENCE SPANNING ICONIC GLOBAL BRANDS

APPLE GATEWAY YOUNG & RUBICAM WUNDERMAN WPP

WHO I WORK WITH

CEOs

navigating strategic inflection points

SELECTED IMPACT

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MULTI-BILLION-DOLLAR BUSINESS LEADERSHIP
ADVISED A GLOBAL AUTOMOTIVE LEADER ON ENTERPRISE CUSTOMER EXPERIENCE TRANSFORMATION
DOUBLED REVENUE AS PRESIDENT OF WUNDERMAN WHILE DELIVERING THE HIGHEST MARGINS IN THE GLOBAL AGNECY NETWORK
LED DEPLOYMENT OF ADVANCED ANALYTICS ACROSS MILLIONS OF CUSTOMER INTERACTIONS TO IMPROVE CUSTOMER EXPERIENCE, DECISION-MAKING, AND COST EFFICIENCY
NAMED INVENTOR ON MULTIPLE TECHNOLOGY PATENTS

FOUNDERS

scaling beyond early success

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BOARDS

scaling beyond early success

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INVESTOR-BACKED COMPANIES

needing operating discipline

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LEADERSHIP TEAMS

modernizing customer experience and AI capabilities

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STRATEGIC ADVISORY

Growth strategy, market positioning, leadership alignment, and operational execution to drive measurable impact

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CUSTOMER EXPERIENCE TRANSFORMATION

Journey redesign, retention strategy, service modernization, and operational performance improvement

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AI-DRIVEN CUSTOMER EXPERIENCE TRANSFORMATION
Practical AI strategy and deployment, automation opportunities, and operating model redesign